Catch the fence job while it is still a maybe.
Fence jobs get planned over months, not called in overnight. You have to be there the whole time it is being talked about.
- Be there for the people already pricing a fence
- Know which ads brought the privacy fence jobs
- Keep the calendar full when the searches dry up
We generate fence enquiries through local Google campaigns, with Meta supporting homeowners still planning. Material and footage questions help qualify the job, and follow-up connects enquiries to booked estimates.
Match the search to the fence
A vinyl fence enquiry should reach vinyl projects and local pricing. Pool, repair and privacy work have separate messages and pages, with Local Services Ads considered after checking the account’s eligibility.
Keep planning leads moving
A new dog, home or pool can start the conversation before the homeowner is ready for an estimate. Meta and follow-up support that decision, while reporting tracks estimates and won work across the channels.
What clients say
“I highly recommend To The Max Media. He did an excellent job redesigning my website and rebranding my business, and I'm very happy with how everything turned out. He's also managing our advertising, and we're already seeing great traction and positive results.”
See what fits your business.
Management starts at $750 a month per service area, plus ad spend paid directly. Month to month, cancel anytime by email. Your ad accounts stay yours.
One fence installation company per service area, first come, first served, while you are a client.
About a minute of questions, then you pick a time.
A few things you might be wondering
Which channel comes first?
Google is the starting point for active fence searches. Meta adds discovery and follow-up for homeowners whose project is still being planned.
Do you buy shared fence leads?
No shared marketplace list is part of this plan. The campaigns advertise your business and send enquiries directly to you.
What happens after an enquiry arrives?
It gets a prompt response and follow-up toward an estimate. Material, footage and project details help your team prepare for the conversation.
What does management cost?
$750 a month per service area plus ad spend, paid direct. One fence company per area, first come first served, while you are a client.
Explore the fence installation market details
Google first. The numbers behind the verdict.
- Why it comes first
- Google first. A panel rots through or a gate quits latching, and that night somebody types fence companies near me into their phone and calls the first name they see. Meta comes later, for the pool owner and the recent mover who are not looking for you yet.
- Google Ads, cost per click
- $5 to $20 (Home and Home Improvement avg $8.33, WordStream Apr 2025 to Mar 2026; fencing-specific avg $9.00, $3.50 to $20, VibeAds 2026; ready to hire terms $5 to $15 in mid-tier markets, $15 to $40 in competitive metros, Andrew Ryan Marketing)wordstream.com and localiq.com, 2026
- Meta, cost per lead
- $15 to $35 (Home Service Direct May 2026); about $23 average (Andrew Ryan citing Service Allies); close 8 to 15% immediate, 18 to 28% with a 90-day nurturehomeservicedirect.net and andrewryanmarketing.com, 2026
- Local Services Ads
- Fencing services is one of Google's own categories, so you can run there. Leads have run $20 to $45 (Home Service Direct, 2026), and more of them turn into jobs than search leads do.
- Second channel
- Facebook and Instagram reach people who have not started searching yet: a new pool, a new dog, storm damage, a quiet fall to fill. Cheaper leads, slower to close, so it fills in around Google.