Fence company websites
A fence website that answers “how much per foot?”
A page per material per town with the per-foot range for your market on it, a material comparison with lifespans, a pool-code page, and a permit and survey page. Own it for $2,499 or rent it for $297 a month.
- Wood, vinyl, aluminum, chain link, composite: each its own page, each with a range and a gallery
- Pool fence page that states the barrier code, because it is the one fence people are required to buy
- Permit, survey and HOA help stated as a service, since property lines are the objection nobody pre-empts
A fence company website that gets jobs shows a per-foot range by material for the local market, a page per material in every town with its own gallery, a material comparison with lifespans and maintenance, a pool-code page and a permit and survey page. Own it for $2,499 once or rent it for $297 a month.
The number goes on the page, and it is local
The most typed questions in this trade are cost questions: how much does a fence cost per foot, how much does a privacy fence cost, how much for an acre. The answers online are national tables from the price guides and from tech-enabled installers who publish their pricing. A local fence company that publishes its own range by material takes the click from them, and the range has to be local, because labour on the same chain link fence runs twice as much in one state as another (Ergeon, 2026). The page shows your market’s range, then the things that move it: eight foot instead of six, a double gate, taking out the old fence, which costs a few dollars a foot alone and about a dollar when bundled with the new one.
What fence installation jobs sell for, so your site can say it
A homeowner who cannot find a price on your site finds one on a price guide and calls whoever is listed there. These are the ranges the guides publish; your page shows yours.
| Service | Typical price | Unit | Source |
|---|---|---|---|
| Wood privacy fence (6 ft, pine or cedar) | $44 to $67 (avg $54); HomeAdvisor total wood job $2,100 to $9,400 | per linear ft | ergeon.com and homeadvisor.com, 2026 |
| Vinyl privacy fence | $45 to $74 (median $54; 8 ft jumps to $92 median); typical 100 ft job $3,612 to $6,807 | per linear ft | ergeon.com, 2026 |
| Aluminum / ornamental fence | $30 to $70 (picket $30 to $50, ornamental $40 to $70, pool-grade $35 to $60); HomeAdvisor total aluminum job $3,550 to $18,800 | per linear ft | aluminum-fence.com and homeadvisor.com, 2026 |
| Chain link (residential) | $32 to $71 (typical $44); median project $3,021 | per linear ft | ergeon.com, 2026 |
| Composite fence | $11 to $45 (avg $28); total $4,200 to $28,000 (avg $16,000) | per linear ft | homeadvisor.com, 2026 |
| Gates | walk gate $245 to $568 (avg $399); driveway or double gate $483 to $1,007 (avg $735) | per project | ergeon.com and homeadvisor.com, 2026 |
| Fence repair | $304 to $948 (avg $618); post replacement $270 per post; gate repair $100 to $400 | per project | homeadvisor.com, 2026 |
| Old fence removal | $3 to $8 standalone; about $1 when bundled with a new install | per linear ft | ergeon.com and homeadvisor.com, 2026 |
| Staining / sealing / painting | $3 to $14 per linear ft; typical project $750 to $4,250 (avg $1,700) | per linear ft | homeadvisor.com, 2026 |
| Commercial-spec chain link (9-gauge, heavier framework) | $75 typical vs $41 residential spec | per linear ft | ergeon.com, 2026 |
Ranges are what public price guides report for the US. Your own prices go on your own pages.
What a fence installation site has to show
Each of these is a page or a block in the build, not a nice to have.
- price per linear foot by material, stated on the page (AI answers and buyers both look for explicit ranges)
- material comparison with lifespans and maintenance (wood vs vinyl vs aluminum vs chain link vs composite)
- gallery by fence type and by trigger (privacy, pool, dog, ornamental front yard)
- financing (tickets reach $13,700 residential and $18,800 for aluminum)
- permit, survey and HOA help stated as a service
- warranty on workmanship and manufacturer warranty on vinyl and aluminum
- pool-code compliance statement (48 inch barrier, self-closing self-latching gates)
- review count and recency (200+ reviews at 4.5+ is the AI citation bar, Comrade 2026)
- remove-and-replace bundle pricing (removal is about $1 a foot bundled vs $3 to $8 standalone)
Material pages, the pool page, the permit page
A page per material per town: wood privacy, vinyl, aluminum and ornamental, chain link, composite, each with its gallery, its lifespan and its maintenance, because a homeowner choosing between wood and vinyl is choosing between staining every few years and not, and the page that says so wins the trust. A pool fence page states the barrier code in plain words, the height, the gap, the self-closing self-latching gate, and that the barrier has to exist before the pool is filled. A permit and survey page says what a permit costs, what a survey costs, and that you handle both, because the fear of a neighbour dispute stalls more fence jobs than price does.
What ships, and when
Material pages per town, the pool page, the permit page, a repair page, financing if you offer it, the profile set up with every fence type and photos by type and town, and a quote path that asks the material and the approximate footage so the estimate call is short. Schema on every page so search and AI answers can read what you install and where. Live in 7 days from handover of logo, photos sorted by fence type, Google profile access, the material list, the town list and the domain. Rent it for $297 a month and it grows with your towns, or own it for $2,499 once with $47 a month support if you want it.
- A page per material per town with a local per-foot range
- Material comparison with lifespans and maintenance
- Pool fence page with the barrier code in plain words
- Permit, survey and HOA help as a stated service
- Quote form that asks material and approximate footage
Questions about website for fence installation companies
Should a fence website show prices?
Yes, as a local per-foot range by material with the things that move it. The cost questions are the biggest searches in the trade and buyers compare every quote against a table anyway.
How much does a fence company website cost?
Own it for $2,499 one time, or rent it for $297 a month. Renting includes hosting, edits and new material and town pages as you add them. Owning is the same build outright, with optional $47 a month support.
What pages does a fence website need?
One per material per town, a material comparison, a pool-code page, a permit and survey page, a repair page, and a gallery by fence type. Each town page carries the local range.
Why a pool fence page?
Because the pool barrier is the one fence homeowners are required to buy, the code is specific, and a page that states it plainly is the one they call from. It is also the easiest Meta audience in the trade.
How long does a fence website take to build?
Seven days from handover. Photos sorted by fence type are what most companies take longest to send; the clock starts when they arrive with the logo, profile access, material list, town list and domain.
More for this trade: Fence Installation Marketing, Fence Installation Lead Generation, Fence Installation Facebook Ads, Fence Installation Google Ads, Fence Installation SEO, Fence Installation AI Search, Fence Installation ChatGPT Ads.