Know where every sprinkler job on your calendar came from.
Most of your work starts with a broken zone and a search, so that comes first. Everything else fills the weeks search cannot.
- Take the dead zone calls happening today
- Fill the weeks before anybody is searching
- See what a booked job actually costs you
Irrigation lead generation should book the right mix of repairs, installations and seasonal visits. We separate those needs, prioritize Google searches, and use reminders to turn customers into maintenance-plan signups.
Give each service its own path
A broken head and a new multi-zone system call for different offers. Search campaigns lead to the relevant repair, installation or seasonal page with your pricing. We check Local Services Ads eligibility before adding it to the channel plan.
Use reminders to fill seasonal appointments
Meta and customer reminders can promote startup or blowout visits before the local booking window. The inquiry captures address and zone count where useful. Prompt follow-up and weekly reporting connect lead cost with booked visits and plan signups, rather than form volume alone.
What clients say
“I highly recommend To The Max Media. He did an excellent job redesigning my website and rebranding my business, and I'm very happy with how everything turned out. He's also managing our advertising, and we're already seeing great traction and positive results.”
See what fits your business.
Management starts at $750 a month per service area, plus ad spend paid directly. Initial 90-day term, then month to month. Your ad accounts stay yours.
One irrigation & sprinklers company per service area, first come, first served, while you are a client.
About a minute of questions, then you pick a time.
A few things you might be wondering
Is Google or Facebook better for sprinkler leads?
Google comes first for a repair or installation someone already needs. Meta supports seasonal reminders and offers to homeowners in your service area.
Can an irrigation company run Google Local Services Ads?
We check the current categories, job types and eligibility for your business. The plan includes Local Services Ads only if your actual services qualify.
What does an irrigation lead cost?
It varies by job type, season and market. We report your measured cost per lead, booked visit and plan signup by channel.
When should sprinkler campaigns go live?
Several weeks before the local startup or winterization window, with the timing based on your climate and the appointments your route can accommodate.
What does irrigation lead generation cost to manage?
Management is $750 a month per service area, plus ad spend paid directly to the platform. One irrigation company per area while you are a client.
Explore the irrigation & sprinklers market details
Google first. The numbers behind the verdict.
- Why it comes first
- Google first. A head snaps off or a wet patch spreads across the lawn, and they stand right there typing sprinkler repair near me into their phone. Meta comes in at startup and blowout time, putting a priced offer in front of your area and the customers you already have.
- Google Ads, cost per click
- $2.69 (Evergrow, 2025 green-industry benchmark; irrigation cost per lead $43.17, 6.24 percent conversion) to $9.65 (99calls, Jan to Jul 2026, 150 irrigation leads; cost per lead $60, 16.2 percent click-to-lead)evergrowmarketing.com and 99calls.com, 2026
- Meta, cost per lead
- $20 to $60: no irrigation-specific Meta benchmark exists; landscaping Meta cost per lead averages $58.56 (AdAmigo 2026) and $58 (Runovate 2026), with priced seasonal offers landing at $20 to $40; Meta home services overall $34, $2.30 a click (AdAmigo 2026)adamigo.ai and runovate.net, 2026
- Local Services Ads
- There is no irrigation category. You sign up under Landscaping or Lawn care, where leads run $20 to $40 (Blue Grid, 2026). Background, license and insurance checks clear first.
- Second channel
- Facebook and Instagram are the reminder. A priced startup or blowout offer, sent to your service area and to past customers a month or more before each window opens.