Straight answers

The questions you would ask on the call.

Pricing, ownership, timelines and what happens if it does not work, for the website, the ads and the sales system. Answered the way we answer them on the phone.

36 answers, in 6 groups

Pricing & contracts

What things cost, how billing works, and what you actually own.

Why is the $2,499 website less than what most boutique agencies charge?

We use a repeatable build process and automation to keep production costs down. You still get a site built around your services, towns, photos and quote requests.

See the full build scope
Is there any way to pay less up front?

Rent for $297 a month with no setup fee or minimum term. New pages and unlimited edits are included. You do not own the rental; it comes down when you cancel. Buy anytime with half your monthly payments credited toward $2,499.

See the full offer
What happens if I stop paying?

An owned website stays yours, including if you cancel optional $47 monthly support. A $297 monthly rental comes down when you stop paying, and you do not keep the site.

Pricing details
How is paid ads pricing structured?

Management starts at $750 a month per service area, plus ad spend paid directly to the platform. Extra areas or channels are scoped on the call. It is month to month, and you can cancel anytime by email.

See lead generation
What is the cancellation policy on ads management?

Ads management is month to month from the start. There is no initial term, and you can cancel anytime by email.

Ads management policy
Do you bill markup on ad spend?

No. You pay Google or Meta directly through your own accounts. Our management fee is separate and agreed up front.

Do I own my website, content, and Google Ads accounts?

If you buy the website, its code and content are yours. A rental stays in our accounts and ends when you cancel. Your domain, ad accounts and business profiles remain yours either way.

Is there a free trial?

There is no free website trial. The free 45-minute strategy call lets you review the plan and confirm fit before committing.

Build process

How a project goes from kickoff to launch, and what to expect along the way.

How long does the website build take?

Seven days from handover of your logo, photos, Google profile access, services, towns and domain access. The clock starts when those materials are ready.

How we ship, /process
Can I edit the site myself after launch?

We show you how to manage your owned site at handoff. Rental includes unlimited edits. Optional $47 monthly support covers small edits on owned sites.

Build details
Do you guarantee rankings?

No. Rankings depend on competition and search engines. We build the pages, technical setup and clear quote paths, then use reporting to see what is working.

See /process
What if my site already exists, do you redesign or start from scratch?

We review your current site on the strategy call and recommend whether to improve it or rebuild. The choice depends on its condition and what your business needs.

Ask on the strategy call
How is your build different from HighLevel funnels?

Our website build includes service and town pages, project proof, search setup and clear quote paths. A CRM or funnel tool handles lead follow-up; the main website explains your business and helps customers find you.

What is the optional $47/mo support?

Owned-site support covers small text edits, a monthly ranking report and questions. It does not include hosting. Rental already includes hosting and ongoing edits, so the $47 does not apply there.

Full pricing

Verticals & specialization

Who we work with, who we don't, and why the focus matters.

What verticals do you work with?

We work with 19 exterior-service trades, including turf, lawn care, landscaping, washing, trees, fences, decks, concrete, irrigation, snow and lighting. The services page lists them all.

See all services
What if I am not in one of your 19 verticals?

Our focus is exterior services. Tell us your trade on the call and we will be direct about whether we can help or a specialist would fit better.

Which verticals fit
Why turf cleaning as the flagship?

Turf cleaning is where we started and built our first client results. That experience still shapes how we handle local service pages, seasonal demand and repeat visits.

Do you handle pet-turf businesses differently from sport-turf?

Yes. Pet-turf customers ask about odor and cleaning; sports facilities ask about infill, maintenance and surface life. We separate the pages and creative when you serve both.

Turf cleaning vertical
Will the same playbook work in my city?

We review your service area, competition and job economics before recommending a plan. A campaign needs to fit the local market and the work you want.

The sales system

The third step: what happens to a lead after it arrives.

What is the sales system, and do I need it?

It captures, answers and follows up with leads. Start with it when missed calls and unfinished follow-up are costing you work; you can handle leads yourself while volume is manageable.

What it does
How does it connect to the website and the ads?

Website inquiries, calls and ad leads enter one pipeline. You can see who needs a reply, what has been sent and which jobs are moving toward booking.

How the three fit together
Do I own the sales system, the way I can own the website?

The sales system is a subscription. Access ends when it stops, but your customer data remains yours and can be taken with you.

What it does
What is the cancellation policy on the sales system?

Month to month. Give notice and the subscription stops at the end of that month, with no long-term contract or buyout.

What it does
What does the sales system cost?

Pricing depends on the workflows your business needs. We scope it on the call and give you the price before building anything.

Book the call

Step 1 vs Step 2 (websites vs ads)

How the website and ads layers work together, and why the order matters.

What needs to be ready before we run ads?

Ads need somewhere useful to send people. We make sure the website explains your offer, captures inquiries and tracks them before spending money to bring in more visitors.

Step 2 details
How long after Step 1 does Step 2 start?

Once the website, tracking and lead routing are ready. We agree on launch timing in your plan based on what needs to be set up.

What is the realistic ROAS on Step 2 ads?

There is no guaranteed return. We judge spend against qualified inquiries and booked jobs in your market, then adjust the campaigns using those results.

Ads management
Which ad channels do you run?

Google Search, Local Services Ads where eligible, and Facebook or Instagram. We choose the mix for your trade, service area and offer.

How long until ads produce results?

Leads can arrive after campaigns are approved and live. Cost and quality take testing, so we track qualified inquiries and booked jobs rather than promise a fixed payback date.

Do you handle the ad creative?

Yes. Management includes ad copy, creative updates and landing-page adjustments. For photo or video ads, we work with your real job footage and agree on any extra production needs.

Working with us

How the engagement works day-to-day and what to expect from us.

What is the exclusive-territory model?

One client per trade per service area while the retainer is active, first come first served. When it ends, the area becomes available again. We check availability on the call.

Ads management
Who is my point of contact?

Ty Stevens handles strategy and reporting. A small operations team supports the build and day-to-day account work.

See the case studies
How often will I hear from you?

Weekly updates during the build. Ongoing rental and ads clients receive a monthly performance review with a 30-minute call. Email is available for urgent issues.

What's expected from me?

Your service and town lists, logo, photos, account access and timely approvals. After launch, review reporting and approve new content when needed.

Where are you based?

We are based in the United States and work remotely with service businesses across all 50 states.

What if I just want a website audit before committing?

Book the free game-plan call. We look at your current setup, explain what needs work and show you what we would build before you commit.

Check if your area is open

Still have questions?

Bring your questions to a free strategy call. We will review your business, your area and the next step that fits.