Holiday Lighting Marketing Agency

Seasonal install-and-take-down service with 60-day demand windows and ticket sizes from $500 to $25k+. We build the site that books the route before October.

• Early-bird booking page (May–August signups at 20% off, locks in the route)
• Tiered package landing pages (entry / signature / estate / commercial)
• Service-area maps with route limits prominently shown ("only 15 installs available in Phoenix")
• Take-down + storage page (homeowners want one-and-done, not a January return trip)
• Facebook + Google ads with intense pre-October ramp

Holiday lighting is the most concentrated seasonal vertical in exterior services. September booking week determines your entire November/December schedule. Operators who don't market aggressively from June through September leave 30–50% of capacity on the table. Scarcity ("only 15 routes available") is your most powerful close.

Frequently asked questions

When should holiday lighting marketing start?

June for early-bird offers, accelerating through August and September. By October 1st most quality operators are 80% booked. Operators who start marketing in October compete for the leftover unprofitable jobs.

Should I offer take-down separately or bundled?

Always bundle. Homeowners hate calling twice. The "install in November, we come back in January" promise is one of your strongest selling points, competitors who don't offer this lose to you on convenience.

Is commercial holiday lighting worth pursuing?

Yes. HOAs, malls, restaurants, and corporate campuses have $10k–$50k+ holiday lighting budgets. The sales cycle starts in May and signs by August. Build a dedicated commercial landing page with multi-year contract messaging.