Film the tear-out, the pour and the finish. That is the ad.
Concrete is a before and after people can see from the street. Shoot it on your own jobs, from one spot, start to finish.
- Driveway, stamped and patio ads kept apart
- Cracking answered on camera
- A fall push in the north
Concrete sells on Facebook as a short film: the old slab breaking up, the forms and the pour, the finish going on, the clean drive at the end. We cut your clips into separate ads for driveways, stamped work and patios, so a patio buyer never sees a tear-out. In the north, fall gets a push of its own.
One shoot, three campaigns
A commercial lot gets its own campaign, if you pour them. Drone and time-lapse clips help if you have them, but phone video is enough to start.
- Driveways: tear-out to fresh pour, ending on the finished drive
- Stamped and decorative: the stamp going down, then the finished pattern
- Patios: the bare yard, then the slab set for chairs
Answer the crack worry on screen
Cracking is the worry. Show the control joints being cut and say what your warranty covers. If people ask about matching an old slab, show a match you made. Take on one doubt per ad, and keep the price detail for the landing page.
Real work you can check
Straight from Meta Ads Manager
A client account as Ads Manager shows it, not a mockup. Every screenshot we have is on the results page, uncropped.
See all the client results
What clients say
“Ty has been absolutely amazing! He's helped me out with everything from GoHighLevel and Facebook to building a custom app for my business. Since working with him, my business has been bringing in a ton of high-quality leads. I've worked with several different people in the past, but Ty is on a completely different level. He knows his stuff, gets things done, and actually delivers results. This dude is awesome! I highly recommend him to anyone looking to grow their business.”
A few things you might be wondering
What should the crew film on pour day?
Six shots from the same spot: the old slab, the breakout, the forms, the pour, the finish going on, and the clean result. Ten seconds each is plenty. Send them sorted by job type so the edit is quick.
When do northern crews run the fall ads?
Late summer into fall. In the Northeast, Midwest and Pacific Northwest, fall is the best pour window, with low humidity and steady temperatures (Concrete Network). Fill it first, then switch the ads to booking spring work before the frost.
Should a concrete ad name a price?
A range tied to a finish and a size, yes, if it is yours. Concrete Network puts a basic stamped two-car driveway at $6,400 to $8,960 (2026). Name the finish and the size with any figure you show.
See what fits your business.
Management starts at $750 a month per service area, plus ad spend paid directly. Month to month, cancel anytime by email. Your ad accounts stay yours.
One concrete & driveways company per service area, first come, first served, while you are a client.
About a minute of questions, then you pick a time.
Explore the concrete & driveways market details
The concrete & driveways ad that works, and what it costs
- The creative
- The old slab coming out and the new one going in. Demo to pour as a short video, a stamped patio reveal, and before and after stills shot from the same spot in the driveway. Drone or timelapse if you have it.
- Published cost per lead
- $41.26 Home and Home Improvement lead campaigns at 5.22 percent conversion (LocaliQ/WordStream 2025); no concrete-only Facebook figure was foundlocaliq.com, 2025
- When to run it
- April to October pours; the spring rush starts when the ground thaws. Agency data recommends launching ads February to March and scaling budget 40 to 60 percent in spring (ClicksGeek, Aug 2026). Shoulder: Fall, and in the north it is the best pour window of the year. Stable temperatures, low humidity, and every crew racing the first frost.
What the ad has to answer before they click
The objections homeowners raise in this trade, each one a line of copy in the ad or the landing page.
- Asphalt is cheaper, so why should I pay for concrete
- It is going to crack like the last one did
- How long before I can park on it again
- Do I need a permit, and who pulls it
- Will the new section match the slab already there
- Can this be patched instead of torn out and repoured
- Does my homeowners insurance pay for any of this